Facebook has certainly found at least one ‘friend’ on Wall Street.
Wedbush managing director, Michael Pachter. initiated coverage on the company with an outperform rating and $44 price target. On CNBC’s Fast Money Halftime Report, Pachter told us the stock could even be worth more than that.“As an asset, Facebook has 900 million people and a ton of data on those people,” Pachter explains. “If they use 10% of that data – they’re going to be the most valuable company ever.”
Here’s why.“They can monetize better than any (other Internet company) because they can deliver something you want.” In other words, when you ‘like’ something on Facebook – Pachter believes you’ll be much more inclined to embrace more information about that thing you told Facebook you ‘like’“If somebody goes out of their way to likeTesla or Coca-Cola, they’re probably going to like getting ads or updates,” he says.“And an advertiser will pay a lot to a willing consumer who wants that.”
What do you think? We want to know!
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Trader disclosure: On May 7, 2012, the following stocks and commodities mentioned or intended to be mentioned on CNBC’s "Fast Money" were owned by the "Fast Money" traders; Joe Terranova is long VRTS; Joe Terranova is long MCD; Joe Terranova is long JPM; Joe Terranova is long UPL; Joe Terranova is long CHKM; Joe Terranova is long HPQ; Joe Terranova is long LQD; Joe Terranova is long LPX; Joe Terranova is long CHRW; Joe Terranova is long BAC; Stephen Weiss is long JPM; Stephen Weiss is long AIG; Stephen Weiss is short NFLX; Jon Najarian is long call spreads AAPL; Jon Najarian is long call spreads CIEN; Jon Najarian is long call spreads GS; Jon Najarian is long call spreads FFIV; Jon Najarian is long call spreads FIO; Jon Najarian is long call spreads NFLX; Jon Najarian is long call spreads AH; Jon Najarian is long call CIGX; Jon Najarian is long call CBOE; Jon Najarian is long call CME; Jon Najarian is long call DDMGFor Brian KellyBrian Kelly is long KREBrian Kelly is long USGBrian Kelly is long VZBrian Kelly is long BRITISH POUNDBrian Kelly is short SWISS FRANCFor Mark FisherNothing to disclose
For Michael PachterNothing to disclose
For Tim ConderNothing to disclose
For Win ThinNothing to disclose
CNBC.com with wires.
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