Take a look at some of Wednesday's morning movers:

McDonald’s - The restaurant chain's shares have been downgraded to "neutral" from "buy" at Goldman Sachs. The firm is also cutting yearly earnings estimates for 2012 through 2014 for McDonald's, saying it sees more opportunity in other restaurant stocks like ChipotleMexican Grill and Starbucks.

Hershey - Goldman has added Hershey to its "Conviction Buy" list with a price target of $76. Goldman says Hershey offers "best in class" visibility to better-than-expected earnings and revenue growth over the next two years.

Nielsen Holdings - The ratings company has trimmed the upper end of its full-year revenue guidance, citing changes in operating conditions for its Buy business outside the U.S.

JPMorgan Chase - CEO Jamie Dimon testifies before the Senate Banking Committee on the firm’s recently revealed $2 billion trading loss.

Dell - The computer maker has announced plans to pay its first-ever dividend. Dell’s dividend will be $0.08 per share, a yield of about 2.7 percent at current prices.

Prudential Financial - The company will repurchase up to $1 billion in stock over a one-year period beginning July 1. The board still has $250 million in authorizations remaining from a $1.5 billion buyback program announced in June 2011.

HSY News & Analysis

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